Oct 31, 2019 | Best Practices, Lead Generation
As Beyoncé once said, ”Who runs the world? Girls!” In fact, in 2018 women controlled an estimated $18 trillion in global spending, and according to the U.S. Department of Health and Human Services, women make 91% of the decisions regarding the purchase of a home. So...
Oct 30, 2019 | Best Practices, Lead Generation
One way builders can connect with their customers is to tell their story. The best way for you to communicate your story to home buyers is through video. Home builder stories give a more personal, inside look at your company and make buyers feel in the loop. During...
Oct 28, 2019 | Best Practices, Lead Generation
Why are some builders able to thrive in this industry while others fall victim to the horrors they encounter along the way. Here are 5 rules to abide by if you want to make it through. Rule #1: Look Ahead… always think about the future – where do you...
Oct 14, 2019 | Best Practices
Virtual reality was first created in the 1970’s, but did not really start to take off until 2010 when VR hardware became more available. In more recent years, a trip to Best Buy would easily convince any skeptic that VR is taking off. Lines to try the latest headset...
Oct 9, 2019 | Best Practices, Lead Generation
With all of the effort you put into generating and nurturing leads, why does it seem so easy to lose a prospect? In this post, we’ll talk about four common ways you can kill your leads and how you can prevent it. 4 Ways to Kill Your Leads 1. Burying Your Leads with...
Oct 8, 2019 | Best Practices, Events
Our friends at Whirlpool wrote this article that contains a few helpful ways builders can make use of the laundry room: The average American does about eight loads of laundry a week, which adds up to nearly 416 loads of laundry per year. Doing just a single load can...
