Fall in Love With Your Website

Today’s savvy home shoppers are more informed than ever. And they’re spending more time than ever online, researching homes before they ever connect with your team. This means that a home buyer’s first impression of your brand is your website, and if you...

How to Sell Homes Site Unseen

According to Redfin, during 2015 and 2016, one in five home buyers bid online before seeing a home in person. What’s even more astonishing is almost 40 percent of people who purchased homes over $750,000 bid blindly. Seeing is believing and this phenomenon applies to...

How to Drive Leads with Social Media

  If your brand isn’t active on social media, you’re already missing out on high-quality leads. Over half of today’s home buyers use social media to aid in the home buying process. If you’re ready to take advantage of this cost-effective and...

How to Promote a New Community

Building new homes without advertising them is like buying a new car without an engine. It’s aesthetically pleasing to look at, but serves no purpose. In this post, we’ll talk about why builders need a promotion strategy and we’ll uncover the best practices for...

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