Feb 17, 2020 | Renderings, Uncategorized
The home shopper journey starts out with enthusiasm, but shoppers often find themselves trying to fight traffic and schedule time to visit communities during sometimes inconvenient times. 93% of home shoppers start their journey online, typically on an aggregator site...
Feb 10, 2020 | Renderings, Uncategorized
Envisioning something you can’t see is a challenge for many of us and research shows that visualization of an unbuilt home or community is especially challenging for home buyers. In a recent study of active home shoppers, issues with visualization was cited in the top...
Jan 27, 2020 | Renderings
As it goes with most new home communities, eager home shoppers follow map directions to a newly plotted community only to find that the map leads to an open field and unclear directions. The industry has raced to buy directional signs, add written directions to their...