Our BDX research team is ready to help you answer the questions that will drive your business forward. From our research studies on themes and ideas that impact the industry to our insights panel that answers your specific business questions, we’ve got you covered.
Buyer Journey Study
Get unprecedented insight into the New Home Buyer Journey
BDX recently studied new home shoppers, spanning buying demographics and geographies. The study was commissioned to understand the specific (and shifting) goals and challenges of new home shoppers and buyers throughout their purchase cycle. We followed new home shoppers as they conducted research; visited model homes; and met with builders and communities to learn about their goals, activities, needs, and pain points.
Home Shopper Insights & Builder Brand Tracking Study
- Current attitudes about home buying including triggers, timelines, and goals
- Current home buying behavior
- Consideration towards purchasing a new construction home (why or why not?)
- Favorability towards new construction homes
- Intent to use and drivers of using a real estate agent vs DIY
- Builder brand awareness
Our experience working with home builders allows our team to give you a unique perspective and achieve the best results.