The BYTE: Meta’s Audiobox, Google’s 2023 Search Trends, ChatGPT Brand Tone Tips, and More!

This week we’re taking a BYTE out of Meta’s Audiobox, Google’s 2023 search trends, ChatGPT brand tone tips, content marketing checklist, and cell biology.

Welcome to the BYTE, where we serve up the latest marketing and tech news from the last week for you to sink your teeth into.



Meta’s AI Audio Tool

Audiobox, Meta’s latest AI innovation, is a game-changer in audio generation. With impressive features, including voice descriptions, sound effect generation, and audio editing, Audiobox provides marketers with powerful tools to elevate their sound experiences. However, one function of the audio generation tool tops all the others – the ability to mimic your voice. Learn more about this technology on Social Media Today’s blog post.


 Take Notes 

Google’s 2023 Search Trends 

Commemorating the 25th birthday of the premier search engine, Google looks back at the pivotal global search trends of the last 25 years. From the top categories to what’s trending in the news, see which search trends dominated 2023 in Google’s review to help your SEO strategy.

ChatGPT Brand Tone Tips

Many marketers have adopted ChatGPT and other AI tools into their marketing approach to assist with productivity and efficiency. In fact, according to PWC, with the help of AI, productivity is expected to improve by up to 40% by 2035. However, teaching ChatGPT to create content with your brand’s tone of voice is challenging. View this infographic to learn vocabulary to help define your brand’s voice to the AI tool.

2024 Content Marketing Checklist

The end of the year is fast approaching. It’s time to prepare your content for the new year. With many people taking time off for the holidays, it’s the perfect time to refocus your efforts and tackle clean-up tasks like auditing your content tools or cleaning up your email marketing list. Check out more ideas to get a running start and work more effectively in 2024 in Column Five’s article.


Totally Unrelated 

Capturing Cell Biology in Real-Time

The Allen Institute, the Chan Zuckerberg Initiative, and the University of Washington partnered to form the Seattle Hub for Synthetic Biology (SEAHub). To learn about the full autobiography of a cell and how it correlates with disease, SEAHub researches and designs cutting-edge technology to record a time-lapse and monitor genomic changes of a cell. With this recording, scientists can determine what factors affect a healthy cell to progress to a sick one. Learn more about this groundbreaking technology in Fast Company’s article.