Reach Interested Shoppers on New Home Source

Banner/Display advertising on the leading new home websites is a highly effective way to target new home shoppers online.


What are Native Ads?

Native ads look and feel like the content that surrounds them. You’ve probably seen posts in your social feed that say sponsored content or recommended content. That’s native advertising! Native advertising on the #1 new home website,, drives consumers to take action and increases engagement.

See what customers are saying about the NEW native ads on New Home Source!

“We’ve seen a 33% increase in our leads since implementing native at the beginning of March and the month isn’t over yet.”

—National Builder

“BDX went CRAZY! WOW!”

“Seeing a 33% increase in our leads MTD.”

— National Builder

“Thank you BDX for recommending the (New Home Source) native units. We are seeing a lot of success from both a CTR and lead perspective.”

— Advertising Agency for National Builder

Why BDX is Different

  • BDX Premium outperforms industry standards by 4 times
  • High quality clicks who are actively engaged in new home shopping
  • Online advertising experts for builders for over 10 years
  • We’ve aggregated the highest quality new homes and real estate websites
  • More than 350 builder advertisers, 100 million impressions per month
  • As your media consultant, we offer a single point of contact for sales, ad trafficking and performance reporting
  • Custom packages
  • Work with small budgets
  • Flexible flight dates and contract terms

BDX Premium

Increase the impact of your listings

BDX Banner Ads Work
Banner advertising on the leading new home websites is a highly effective way to target new home shoppers online:

  • 65% of users prefer new homes
  • Builders who advertise on BDX see 4 times the industry average click-through rate
We Offer More
At BDX, we offer features for new home builders to optimize your campaign:

  • Contextual geo-targeting
  • Non-predatory placement
  • Multiple ad sizes that are current web standards
  • Dedicated account team to consult on best practices and help optimize performance
  • Creative Services
Native Ads
Get more out of your listings:

  • 4th, 12th, 24th and so on ad placement on both mobile, desktop and tablet
  • Turn-key solution reaches users on mobile devices
  • Limited native positions available to ensure optimal performance
  • Ensure your listings are above the fold
  • Move standing inventory and quick delivery homes
  • Drive traffic to grand openings and other special events
  • Promote “Coming Soon” communities and special offers
  • Build interest lists
  • Drive traffic directly to your website

BDX Network

Maximize exposure across a network of sites

Your Media Planning Partner
Let BDX place, manage and optimize your campaigns – all for one low CPM
The Only Ad Network Optimized And Tested For Builders
  • Maximize your reach. Premium placements on premium websites reaching over 10 million unique users per month
  • Advertise on sites that display BDX new home listings – proven to improve results
  • Put our expertise to work for you! Let BDX actively manage and optimize your campaign
  • We will plan your allocations, share of voice and even make creative recommendations based on our years of experience working with builders
  • Nobody works with more builders to create successful advertising programs


BDX Advertising

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